Insights Straight to Your Inbox

Tips, freebies, event invites, and more to make your Childfree life even more amazing

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Insights Straight to Your Inbox

Tips, freebies, event invites, and more to make your Childfree life even more amazing

"*" indicates required fields

This field is for validation purposes and should be left unchanged.

Maddy Roche

Chief Growth Officer, Partnerships, Childfree Trust®

Maddy brings passionate insights around estate planning, LGBTQ+ legacy considerations, and Childfree financial decision making to the team.

She handles all marketing, growth, and prospect engagement for Childfree Trust.

Before joining Childfree Trust, she was XYPN's first employee and host of XYPN's podcast, Behind the Advisor. In her previous roles as XYPN's Vice President of Getting Sh!t Done, Executive Business Coach and Senior Director of Member Success, she helped build and lead the departments that deepen XYPN's membership value.

Maddy has coached thousands on building aligned businesses — she's seen, heard, and helped thousands of financial planners throughout their entrepreneurial journeys with energy, expertise, and compassion.

Episode 189: You Hit Your Financial Goals. Now What?

You hit the number. You did everything right. And now you have no idea what comes next. Dr. Jay Zigmont CFP® and Dr. Bill Yount, founder of the Catching Up to FI podcast, talk honestly about what legacy, purpose, and the second half of life looks like when you are Childfree.

Episode 188: Preparing for Major Life Events

Nobody thinks about the financial checklist until they are already in the middle of the move, the job switch, or the divorce. Dr. Jay Zigmont CFP® and Bri Conn CFP® walk through everything that should happen before the big life change, from timing a resignation to updating beneficiaries after a split.

Episode 187: Life Can Change on a Dime

Life has a way of arriving before the plan does. A parent’s medical crisis. An inheritance nobody knew existed. A tree through a bedroom roof. Stock options that turned out to be worth millions.

Dr. Jay, Bri, and Maddy share four real client stories about what happens when life tests the plan, and what made the difference each time.

Episode 186: Planning the Life You Actually Have

In this episode, Bri Conn CFP® sits down with Hillary, a client who is Childfree not by choice, for a real-life Childfree Wealth® checkup. Hillary has already done much of the emotional heavy lifting, moving through grief, redefining what her future looks like, and arriving at a place of clarity and intention. Now she is ready to match that clarity with a financial plan that actually fits her life.

Episode 185: Finding Your True Calling When Society Has Other Plans

In this episode, Bri Conn CFP® sits down with Sister Monica Clare, Episcopal nun and author of A Change of Habit, for a conversation about what it actually takes to stop living for other people’s expectations and start designing a life around who you actually are.

Episode 184: Women and Credit: The History That Still Shapes Your Finances

In this episode, Bri Conn, CFP® sits down with Grace L. Williams, financial journalist and author of Give Her Credit, to trace the women’s banking movement from a living room in Denver to the laws that changed everything. Grace spent nearly a decade researching the founders of Women’s Bank, the legislation that finally gave women access to credit, and the remarkable, often overlooked stories of the women who made it happen.